Mad Scotsman Publishing

If you have spent any time examining Internet Marketing, you have by now heard of PLR or Private Label Rights. If you don’t know what these are I’ll explain briefly: PLR content gives you the right to make any changes that you wish even to go so far as claiming authorship and copyright. But, and this is where the rant starts, there is a big problem with this right now.

You see not everyone uses them correctly, I was searching through the PLR stuff on my hard drive and out of curiosity did a google search for the title phrase of an article, the first 2 pages had websites with the exact same article. Wow doesn’t that give you a warm fuzzy. It appears that most people just slap it up as is, without changing much if anything.

This can cause duplicate content penalties with the search engines. Not to mention the fact that most of these articles seem to be written by people whose first, and maybe not even second language, is not English. The sentence structure and grammar are simply painful to read.

The bottom line is if you have products that came with PLR, make sure you edit them, otherwise you will get dinged. If not by the search engines then by potential customers who will see the same thing listed somewhere else. Change them, edit the grammar, put your own slant on them. I have a series of niche booklets that I am creating from PLR content coming out soon, and I can guarantee that they are unique. Nobody else I know writes like I do.

Until next week,

Take care,

p.s. more changes coming soon, I promise.